By Martin Evans
Contemporary concerns in Marketing offers an leading edge method of studying approximately key advertising techniques in response to a collaboration with Marketing Week.
This e-book offers an outline of the most components of promoting including the foremost matters in modern advertising, explored throughout the copy of important clippings from advertising Week. questions about those clippings can be utilized as assignments and seminar themes, while solutions and attainable 'problem fixing' ways are steered.
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Example text
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