Download Selling to The New Elite: Discover the Secret to Winning by James Taylor, Visit Amazon's Stephen Kraus Page, search PDF

By James Taylor, Visit Amazon's Stephen Kraus Page, search results, Learn about Author Central, Stephen Kraus, , Doug Harrison

In line with exceptional learn, "The New Elite" took a behind-the-scenes examine America's strongest and influential category what motivates them, how they believe, the place they store, and the way they truly spend their cash. during this sensible and interesting stick with up, the authors demonstrate how salespeople and agents can hone in in this filthy rich category, pique their curiosity, and convert them into unswerving clients. providing the simplest practices at the back of thousands of jointly pleasant interactions among salespeople and purchasers according to reports of elite businesses resembling Lexus, Chanel, Neiman Marcus, 4 Seasons, Cartier, and, Louis Vuitton, "Selling to the hot Elite" finds what the actually wealthy wish from manufacturers, what they count on from undefined, and the way the good Recession has reshaped their procuring styles. Loaded with perception and critical recommendations, this one of a kind consultant exhibits readers all over how they could win over the wealthiest shoppers and turn into wealthy themselves.

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Extra resources for Selling to The New Elite: Discover the Secret to Winning Over Your Wealthiest Prospects

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Determination. Tenacity. Relentlessness. Focus. Intensity. Proactivity. ” A PASSION FOR SALES In some top salespeople, the passion for sales manifests itself as a quiet confidence or a steely determination. This archetype is found throughout the research, history, and mythology of sales success. For example, thirty-five years before Ross Perot’s focused, unblinking gaze caught the nation’s attention during his presidential run, he used that determination to become one of the greatest salesmen in IBM’s history.

These peddlers and merchants were often portrayed in popular culture as swindlers. Jokes were told about dishonest and ineffectual traveling salesmen. Given the frequency with which peddlers called upon farmers in the agrarian society of the day, the jokes often involved a traveling salesman and a farmer’s daughter. Admittedly, much of this negative word of mouth was spread by shopkeepers in general stores—direct competitors to the peddlers. Regardless, there seemed to be enough truth in the gossip to perpetuate the image.

And Mrs. Chimp; if you want to keep it, you can pay me later. And if you decide you want to trade it for a frozen juice bar, just let me know, and I’d be happy to make that trade for you. ” The bottom line is this: People like stuff. They buy stuff. They accumulate stuff. They don’t particularly like to get rid of stuff. It is deep in our DNA. It is so primal as to predate humanity itself. THE ESSENCE OF SELLING: CHANNELING VS. CREATING THE DESIRE TO ACQUIRE There are, in our opinion, many myths about selling and salespeople, such as: • A great salesperson can sell anything.

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