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By Vincent Blanár

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These motivating features refer to the origin of a toponymy in a certain situation. As far as the motivator is concerned, logonyms as part of chrematonyms are interesting. Usually, their naming motif is a circumstance related to the area of activity of a firm or the name of its owner (Imrichová 2002, 91). A word-forming model is defined as “a word-forming pattern for a lingual depiction of the act of naming ” (Šrámek 1972, 1976). In proprial nomination in the word-forming model, the word-forming procedures of a language are used in accordance with the naming rules of a respective onymic sphere which have their local, time and frequency dimensions.

Blanár, Osobné mená. K základom semiologickej onomastiky, 1945, manusc. Proper names. On the basis of semiotic onomas­tics). This deals with an attempt to comprehend the structural or­ ganisation in the system of Slovak official and unofficial (living) personal names. This structure is investigated as “ types of names ”. It was understood as an “abstracted naming paradigm ” which is formed by onymic signs with a certain structure of semantic functions (cf. 113). From 1966 and 1967, I have been using the term model (of personal names).

The degree of productivity of these models is reflected in the frequency of their use. The differences in proprial and appellative nomination relate to the fact that onymic and dialect areas do not overlap. Onymic systems, as expressed in a term by V. Mathesius, are flexibly stable. Their dynamic character results from a tension between the naming needs of socially determined identification // differentiation (these reflect administrative-legal and more restricted social standards which, however, are not static variables) and the naming capacities of a respective language.

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