By Allison Earnest
From journal advertisements to internet purposes, this instructive guide information the ever-expanding sector of product images and discusses the original talents required to achieve success. starting with the fundamentals for growing professional-looking pictures, the features of sunshine and the rendering of colour and texture are lined whereas the instruments for use for controlling these traits is defined via a step by step lights setup. The latter half this advisor compiles photographs created on genuine assignments, depicting various items photographed in a number of settings. every one photograph is followed by way of a dialogue of the client's purpose and the conclusion of these pursuits. supplying procedural pictures, diagrams, and set-up pictures to demonstrate the addition and amendment of sunshine assets, difficulties may be pointed out and corrected on-set making this a useful device for newbie photographers alike.
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Extra resources for Lighting for Product Photography
Example text
This picture shows one saluting his audience (people in their cars) by taking off his hat. I saw him while driving in the Coachella Valley of California. Since I usually carry a camera with me in the car, I was able to jump out and take his picture. Before I did, I asked him, and he cooperated by posing with his take-off-the-hat gesture of showmanship. In going through my picture files, I have found that there are great photo ops on the street from time to time. They range from jugglers, to acrobats and dancers, to musicians—each performer doing his own thing in the moment.
To freeze subjects you have to shoot in good light with fast shutter speeds. To get a subject or an object sharp with a blurred background, you have to pan. After you read this chapter, you’ll have the keys to getting a wide variety of action shots using these methods. ■ 36 Adding Action to Your Frame Panning a Shot to Blur Background Supplemental Elements: shutter priority mode, autofocus point Location of Picture: Palm Springs, California Camera Settings: f/4, 1/6 sec, ISO 400, 28mm Adding Action to Your Frame ■ 37 Panning, the process of moving your camera while the shutter is open, can be a tricky proposition.
After you read this chapter, you’ll have the keys to getting a wide variety of action shots using these methods. ■ 36 Adding Action to Your Frame Panning a Shot to Blur Background Supplemental Elements: shutter priority mode, autofocus point Location of Picture: Palm Springs, California Camera Settings: f/4, 1/6 sec, ISO 400, 28mm Adding Action to Your Frame ■ 37 Panning, the process of moving your camera while the shutter is open, can be a tricky proposition. You’re bound to get effects that you didn’t intend to, many of them being wild and beautiful.