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By T. Watson

The nationwide views at the improvement of Public kin: different Voices sequence is the 1st to supply an real world-wide view of the historical past of public family. it's going to function six books, 5 of with the intention to disguise continental and neighborhood teams. This booklet within the sequence makes a speciality of Latin the USA and the Caribbean.

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Extra info for Latin American and Caribbean Perspectives on the Development of Public Relations: Other Voices

Example text

Interestingly, gender has not, over time, emerged as a factor as to whether practitioners functioned as technician, manager or consultant nor has it impacted on whether or not practitioners functioned as part of the dominant coalition in the organization. 0007  Carroll Edwards or female did not seem to influence the extent to which practitioners counselled or had access to management, were asked for advice or had senior management seek out their opinion (Edwards 2011, 2014). Of greater concern is that some 66 per cent of practitioners reported that the PR function is being conducted within offices entitled ‘Corporate Communications’ or ‘Marketing’.

Latin American and Caribbean Perspectives on the Development of Public Relations: Other Voices. Basingstoke: Palgrave Macmillan, 2014. 0006. 0006   Paulo Nassar, Luiz-Alberto de Farias and Mateus Furlanetto The origins of PR in Brazil dates back to the early 20th century (M. Kunsch, 1997; W. Kunsch, 2009). A. – AES Eletropaulo) was established by Eduardo Pinheiro Lobo. Another initiative was in 1926 when the newly arrived General Motors of Brazil, published its first monthly employee newsletter General Motors, the first industrial magazine published in Brazil (Torquato, 1987).

A. – AES Eletropaulo) was established by Eduardo Pinheiro Lobo. Another initiative was in 1926 when the newly arrived General Motors of Brazil, published its first monthly employee newsletter General Motors, the first industrial magazine published in Brazil (Torquato, 1987). ‘From the beginning of 20th century, between 1910 and 1940, the practice of PR activities was restricted to few international corporations and some public information sectors in governmental departments and institutions’ (Fernandes, 2011 p.

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